Our objective is your health and fitness.
We are a team of engineers, athletes, designers and lovers of products for fitness enthusiasts.
Real problems are our starting point.
We observed that athletes were surrounded by products formulated with chemicals, products of bad quality or with a horrible design which couldn’t possibly make them feel healthier at the end of their training.
Athletes are our inspiration
Our starting point is the box: we observe what athletes do and what they need to reach their objectives.
Design Thinking is our tool.
We design concepts and create prototypes until we find the best solution to help you achieve your goals.
All our products have been tested in CrossFit boxes, gyms, competitions and tried out by world champions of different disciplines before launching them onto the market.
“Learning” is what defines us. We enjoy the process, not only the final outcome. We know it’s important not to be naive about what we can achieve and are willing to learn from our mistakes ( We too make mistakes!) And, above all, we are never afraid to overcome new challenges!
Quality is our priority
From day one, quality has been one of our main concerns. Velites is an ISO certified company to make sure that all the products you acquire conform to the highest quality standards right from the development and the production phases.